Taiwanese company HTC may be focusing some of its attention on customization in 2017 with a new video that reveals some of the most important features of the HTC U, its new mobile device that we have been showing in some leaks in previous weeks.
It is this time @evleaks who, through Twitter, has shared a video that seems promotional for HTC, and in which the company explains that your phone should be so individual and unique as you are, when you choose one jacket or another when you go to buy it at a store.
HTC's proposal is target a younger audience that seeks more to differentiate itself from others. And it is in that video where he shows some of the styles that the Taiwanese company has used previously, such as that "splash" that we saw in some of the Desire models from 2016. Although really where he is going to focus is on three main designs: chemical, superfibers and litmus.
HTC 2017? pic.twitter.com/ppONWlT5Mr
- Evan Blass (@evleaks) January 8, 2017
We do not know how these three different techniques will be used, although everything seems to indicate that the phone can be personalized to the Moto Maker or that they were totally unique to be able to apply them to the phone that we wanted.
Among those three different designs, the one with super fibers stands out, which has more to do with what the fabric would be. The one related to litmus, is more similar to the one used in the HTC One S, and that is seen in the video applied on the back of a terminal that set up a camera setup dual.
HTC seeks to define itself in a space in which you can agree with a series of users who may be attracted by your proposals. It is the video itself where the models used are not those top models that manufacturers get used to, but rather ordinary people.